A man named Brayden has had a rollercoaster of a past few days. Bad news: His relationship ended. Good news: Sugar Ray's Mark McGrath broke the news. Better news: Anthony Scaramucci broke the news,sex and eroticism in mesopotamian literature too, and the whole thing is probably an enormous prank.
A video has been circulating on Twitter that allegedly shows Mark McGrath (of Sugar Ray) breaking up with Brayden on Cheyenne's behalf via Cameo, the app where users can pay celebrities to send personalized video messages to their contacts. Each celebrity charges a different rate. McGrath's (as in, the guy from Sugar Ray) is $100 per video.
McGrath seems a little — just a little — uncomfortable with sending a breakup video, but he manages the emotional complexity of the situation pretty well. He even draws a parallel between Brayden's relationship and his own marriage, which is a weird move but also quite sweet.
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"[Cheyenne] wants you to know that you mean a lot to her ... but she's having difficulty staying in this long-distance relationship," he says. "It's tough — I've been on the road for years, and I've been with my wife a long time, and the biggest obstacle in our relationship is the distance between us."
"You never know what the future may hold!" he adds.
McGrath is, blessedly, also sensitive to the stressors in Brayden's life. For one thing, Brayden is working on his thesis, which is an enormous source of anxiety even if your girlfriend hasn't chosen to use Sugar Ray's Mark McGrath as a proxy in your breakup.
"Probably not the best timing, Cheyenne, if he's doing his thesis," says McGrath.
Still, he encourages Brayden to stay positive. "If you're working on a thesis you've got a good life ahead of you," he says. Good point! He also conveys his hope that he, Cheyenne, and Brayden can all hang out one day, which sounds like it would be uncomfortable but perhaps not as uncomfortable as the current situation.
Hilarious, right? Well, there's more where that came from. White House communications director Anthony Scaramucci, who is also on Cameo, apparently sent a very similar video. Same scenario, same Cheyenne, same Brayden.
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The Mooch's take on the situation is a lot less optimistic than McGrath's, but it's also more realistic. At the very least, he seems to understand that Brayden's situation absolutely sucks — especially when he's mid-thesis.
"Listen, it's a bummer. I'm sure you were really into her," he says. "But the truth of the matter is, it's a message. Life goes on."
Like McGrath, he also takes a moment to compare Brayden's life to his own, except instead of marital troubles on tour, he invokes getting fired from his White House job after six days. "If you're having a bad day just think of my ass getting shot up in the White House, blown to pieces, and my life. It'll put it into perspective for you." Fair point and incredibly disturbing imagery!
So, is there a Cheyenne? Is there a Brayden? Perhaps not. But, more importantly, have you figured out which of the world's top two celebrities (Mark McGrath and Anthony Scaramucci) you'd choose to end your relationship for you? Probably.
At the very least, this was a moderately successful prank or viral marketing stunt — even if it cost a minimum total of $200.
We're sure there are more Brayden/Cheyenne videos where those two came from. And if anyone is actually working on their thesis, good luck to you in this busy time.
We've reached out to Cameo for comment and will update if we hear back.
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