Live Nation is Chinathrowing broke concertgoers a bone this summer. Today, the entertainment giant announced that it will offer $30 concert tickets to over 1,000 upcoming shows across the U.S. and Canada as part of its new $30 Ticket to Summer program. (After forking over an arm and a leg for those Cowboy Carter Tourseats, you've earned it.)
Tickets will be available while supplies last at LiveNation.com/TickettoSummer starting Wednesday, May 21, and their $30 pricing includes all service fees before taxes. "Any taxes will be added as applicable by city, state and/or venue," per an FAQ page. Fans can purchase tickets to as many featured shows as they'd like, though each show has a per-person ticket limit.
Ticketmaster's parent company is infamous for its use of an "Official Platinum" dynamic pricing model that raises ticket prices based on real-time demand, but this isn't the first time it's offered heavily discounted tickets to summer shows: Live Nation's long-running Concert Week promotion dropped all-in, pre-tax ticket prices to just $25 in previous years. Mashable has reached out to Live Nation to confirm that $30 Ticket to Summer permanently replaces Concert Week.
Singers and bands participating in Live Nation's $30 Ticket to Summer program include huge names like Avril Lavigne, Big Time Rush, Billy Idol, The Black Keys, Cyndi Lauper, Halsey, Keith Urban, Kesha, Luke Bryan, Nelly, The Offspring, Pierce the Veil, Rod Stewart, Weird Al Yankovic, and Willie Nelson.
To see the full list of participating artists, visit LiveNation.com/TickettoSummer. Fans will be able to filter the lineup by nearby shows and venues once tickets go on sale.
The general sale for $30 Ticket to Summer seats starts May 21 at 10 a.m. local time at LiveNation.com/TickettoSummer. To purchase tickets, fans will need to select the show(s) they want, look for the "$30 Ticket to Summer" ticket tier, and add those seats to their cart before heading to checkout. Theres no coupon or promo code required.
All tickets are final sale, but if you're unable to use yours, they may be eligible for resale depending on the venue. Please don't scalp them.
Worried that $30 tickets to a certain show will sell out fast? T-Mobile customers, Rakuten members, and existing members of Live Nation's recently discontinued Lawnie Pass program get early access to $30 Ticket to Summer tickets from 10 a.m. to 11:59 p.m. ET on Tuesday, May 20. Check out Live Nation's $30 Ticket to Summer FAQ page for more details.
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